Linking Business Goals to Social Media Objectives
de Stephanie Leishman
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À propos du livre
Where should you start if you want to develop a social media strategy? This workbook will explain how to articulate business goals in preparation for linking them to the right social media objectives. You will also learn how to set social media objectives and identify social media metrics. A useful step-by-step workbook for business owners, non-profit managers, marketing managers, startup founders, higher-ed communications staff, and more.
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Caractéristiques et détails
- Catégorie principale: Entreprises et économie
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Format choisi: 20×25 cm
# de pages: 42 -
ISBN
- Couverture souple: 9781389425776
- Date de publication: nov 04, 2017
- Langue English
- Mots-clés business, technology, marketing, social media, startup, nonprofit, education
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À propos du créateur
Stephanie
USA
Digital Strategy. 🐝 Founder, Apiarity 🎙 Co-host, PFL Podcast 🎓 Alumna, Harvard + BUQuestrom. 💻 Formerly MIT's Social Media Strategist 🌎 #sharegoodness